As a visual artist, the use of color is fundamental to your work, and Adobe Color is a tool that can take your color game from good to great. Adobe Color, formerly known as Adobe Kuler, is an online color scheme tool that allows you to create, explore, and save custom color palettes that you can use in your designs.

But what is Adobe Color, and why should every visual artist use it?

Adobe Color is a color scheme generator that helps you select and create harmonious color palettes for your design projects. It works by using the color wheel to create color combinations that work well together, whether you want a monochromatic, complementary, or analogous color scheme. You can create your palettes from scratch or use pre-made ones created by other users, saved as themes.

The beauty of Adobe Color lies in its simplicity, its flexibility, and its ability to work seamlessly with other Adobe Creative Suite applications. Adobe Color also allows you to create custom color palettes from an image or photo, which is great for creating a cohesive color scheme for a project that already has an established aesthetic.

But beyond the convenience of the tool, there are more convincing reasons why Adobe Color is a must-have for visual artists.

Firstly, it helps you save time, which is valuable for any artist who wants to focus on creating their artwork. Instead of spending hours trying to figure out which colors to use or what color combination could work, Adobe Color provides you with a starting point that’s been appreciated by the community.

Secondly, it can make your artwork stand out. Using a well-crafted color scheme can make your artwork pop and make it more appealing to your audience, no matter how beautiful it already was. Adobe color can help you find unexpected and exciting color combinations that you may have never thought of on your own, giving your artwork a unique edge.

Finally, Adobe Color allows you to share your work and knowledge with your community. Adobe Color is part of the Adobe Creative Community, which means you can explore, create and share your color palettes with other visual artists. This can help you grow your network and show your work to a new audience, using the Adobe platform to reach a broader community.