In a significant development, New Zealand has followed Australia’s footsteps in denying a trademark for “Basmati Rice“, a staple food in many parts of the world. The move has sparked a controversy, with Indian rice producers and exporters speaking out against the decision.

In 2017, Australia refused to grant a trademark to a company called Australia Basmati Rice, citing that the term “Basmati” is not a distinctive trademark and is instead a common designation for a type of rice grown in the Indian subcontinent. Now, New Zealand has taken a similar stance, rejecting an application from a company called N.Z. Basmati Rice to register the same trademark.

The Indian government and industry associations have been vocal in their opposition to the decision, asserting that “Basmati” is a geographical indicator of origin and that the term is closely tied to the cultural and historical heritage of India. They argue that the refusal to recognize Basmati as a trademark is an attack on Indian sovereignty and cultural identity.

Basmati rice is a type of long-grain rice that is grown primarily in the Indian subcontinent, particularly in the Punjab region of India and Pakistan. The rice is known for its distinctive aroma, flavor, and texture, and is a staple food in many Indian households. The Indian government has long sought to protect the geographical indicator of Basmati, arguing that it is an integral part of Indian cuisine and culture.

The Indian government has accused Australia and New Zealand of attempting to undermine India’s cultural heritage and intellectual property rights. “This is a deliberate attempt to dilute India’s cultural identity and intellectual property rights,” said a government spokesperson. “We urge these countries to respect India’s sovereignty and cultural heritage.”

In response, the Indian rice industry has announced plans to launch a global campaign to promote the authenticity of Basmati rice and to protest against the denial of trademark recognition. Indian rice exporters have also threatened to boycott Australian and New Zealand markets, citing the need to protect Indian farmers and exporters.

The controversy highlights the complex issues surrounding geographical indications and trademarks, and the need for international recognition and cooperation to protect cultural heritage and intellectual property rights. As the debate continues to unfold, it remains to be seen whether the denial of trademark recognition for Basmati rice will have a lasting impact on India’s cultural identity and economic interests.