Whispers of an Apple-branded smart glasses project have been swirling for years, but recent internal surveys suggest the Cupertino giant is taking concrete steps towards making the dream a reality. Employees are reportedly being asked to provide feedback on various design and functionality aspects of a potential smart glasses device, fueling speculation about the project’s progress and potential launch timeline.

While Apple remains tight-lipped about the project, the survey indicates a serious exploration of the smart glasses market. The focus seems to be on understanding employee preferences for potential use cases, design elements, and even the name itself. This internal feedback is crucial for shaping the final product, ensuring it resonates with both Apple employees and the broader market.

The survey comes amidst a surge in interest and investment in the augmented reality (AR) and virtual reality (VR) spaces. Meta‘s ongoing commitment to the Metaverse, coupled with the growing popularity of AR experiences in gaming and everyday life, has undoubtedly spurred Apple’s efforts.

However, Apple faces stiff competition from established players like Google, Snap, and even its own partner, Luxottica, which currently produces the Ray-Ban Stories smart glasses. To stand out, Apple would need to offer a compelling blend of innovative features, sleek design, and seamless integration with its existing ecosystem.

While a launch date for Apple’s smart glasses remains shrouded in mystery, the recent survey hints at a significant step forward in the development process. The company’s legendary design aesthetic, coupled with its prowess in software and hardware integration, could potentially usher in a new era of smart glasses adoption. Only time will tell if Apple’s foray into this burgeoning market will truly revolutionize the way we interact with the world around us.