In a significant update to one of the most anticipated projects in tech and automotive industries, a recent report suggests that the launch of Apple’s self-driving car has been pushed back to 2028. Initially expected to revolutionize the auto industry with its cutting-edge technology, Apple has reportedly encountered various hurdles that have resulted in this delay.

Insiders familiar with the matter point toward several challenges ranging from technological complexities, supply chain constraints, and regulatory hurdles that have slowed down the project’s momentum. Previously rumored to be in an advanced stage of development, with potential launches speculated for as early as 2024, this new timeline suggests a more cautious approach from Apple.

Moreover, it appears that the original vision of a fully autonomous vehicle may have been scaled back. The ambition to attain Level 5 autonomy—which requires no human intervention whatsoever—might not be realized in the first models. Industry experts now believe that Apple’s car will feature limited self-driving capabilities, possibly at Level 2 or Level 3 autonomy, which still involves some degree of human oversight.

This news is bound to raise questions about Apple’s strategic direction and innovation capabilities in an industry where several other players are making significant strides towards autonomy and electrification. With traditional automakers and new entrants alike investing billions to capture market share in this future-facing sector, Apple’s delayed entry could impact its competitiveness and market positioning.

The implications for investors, partners, and consumers are substantial. While many will be disappointed by delays and curbed expectations around the car’s self-driving levels, Apple’s commitment to delivering a product that aligns with its standards for user experience and safety remains clear. Stakeholders now must recalibrate their expectations and watch closely as more details about the Apple Car project emerge in the coming years.